Ever heard of “peacocking”? That’s a term borrowed from the dating advice world which refers to the practice of wearing something outrageous to attract attention – and it works in business as well. The first step to making a sale is getting the customer to notice you.
How could you miss this guy? My wife used to wear the full hot dog suit and stand by the roadside waving at cars. And guess what? It worked. The only problem is Continue reading “Hey, Nice Hot Dog Hat!”