credit cards hot dog cart

I’ve been having an interesting email discussion about credit cards.
I thought I’d let you in on the conversation so you can give us your opinion…

******************

Hi Steve,
I got an important question regarding Credit card merchants, I’m getting ready to open next week. I saw the square mentioned a few weeks ago by you, I researched and I like the Square.  I have also contacted several different companies that offer passthrough rates to % and per swipe fees. Do you have another company that has good rates for us, remember our avg sale could be $4.00 to $9.00 and I believe half my biz will be debit cards. What or who do you recommend? Sincerely,
Allan

*********************

Hi Allen,
I have merchant accounts for my online publishing business but the cost would be a bit much for a low average transaction business, so I use Square in my hot dog business. I would still recommend Square. It’s simple, it works, and it saves lost sales every day.
Steve

*******************

What about the receipt issue? i would think people would be leary swiping their card and not having a receipt, i know i would. Pass through accts are at same rate as square only it costs $4oo for a swipe/printer. This is the hardest choice I’ve come across regarding the entire hot dog cart process LOL
Thanks for your thoughts.
Allan

******************

Hey Allan,
When I first started out in this business I kept a paper receipt pad in my pocket and I would ask each customer if they wanted a receipt. 99 percent said no. Granted this was for a cash transaction. I have been using square for several years and have not had anyone balk at it. In fact, most people get excited about the “cool technology“. It creates word of mouth. As for the receipt issue… problem solved – Square lets you send a receipt to the purchaser by email. Easy as pie. I’ll post it so we can get input from the dogosphere.
Steve

*********************

So how about it slingers? How important is the ability to generate receipts? I know a bunch of you are using Square, but how many are using another credit card solution?

Let us know in the comments. Thanks!

-Steve